Natural Grip Shark Tank Founder, Net Worth, and Investment

Publish date: 2024-05-28

Welcome to our article on the Natural Grip, a hand protection solution that made an appearance on the hit TV show Shark Tank. In this article, we will explore the founder, net worth, and investment of the Natural Grip, as well as provide an overview of this innovative product and its journey post-Shark Tank. So, let’s dive in!

Natural Grip Shark Tank

Key Takeaways:

What Is The Natural Grip?

The Natural Grip is a revolutionary solution for weightlifting and CrossFit enthusiasts. Designed as a reusable tape grip or glove, it provides unparalleled hand protection and grip enhancement during intense workouts. Whether you’re lifting weights or engaging in CrossFit training, the Natural Grip offers the perfect solution for a secure and comfortable grip.

With its versatile design, the Natural Grip adapts to your individual needs. Available in 14 different sizes, it ensures a snug fit for every hand. The tape does not slip, allowing you to focus solely on your performance without any distractions.

But the Natural Grip offers more than just a reliable grip. It’s also exceptionally durable, built to endure the toughest training sessions. Additionally, its flexibility enables you to create custom grips tailored to your workout routine, providing optimal support and stability.

One unique feature of the Natural Grip is its freezability. By storing the tape in the freezer, you can extend its lifespan and maintain its grip-enhancing properties for longer. This handy tip ensures that your Natural Grip remains a long-lasting and reliable companion throughout your fitness journey.

“The Natural Grip has been a game-changer for me. It offers unmatched durability and grip enhancement, allowing me to excel in my weightlifting and CrossFit training.” – Emily Johnson, Fitness Enthusiast

Experience the power of the Natural Grip and unleash your full potential during your workouts. Say goodbye to hand fatigue and slipping weights, and hello to improved performance and confidence.

Key Features of the Natural GripBenefits
Reusable tape grip or gloveCost-effective and eco-friendly
14 sizes availablePerfect fit for every hand
Durable and long-lastingProvides lasting hand protection
Versatile grip creationCustomizable for different exercises
Freezable for extended lifespanPreserves grip-enhancing properties

Elevate your weightlifting and CrossFit training with the Natural Grip. Experience the ultimate grip-enhancing solution that’s durable, versatile, and designed for your success.

Who Is The Founder Of The Natural Grip?

Ashley Drake, a CrossFit athlete from Louisville, KY, is the visionary behind The Natural Grip. In June 2013, she recognized the need for a hand protection solution during intense workouts, and that’s when she created The Natural Grip. Drawing from her own experience as an athlete, Ashley designed a product that would provide durability, grip enhancement, and unmatched protection for weightlifting and CrossFit training. Not only has Ashley successfully founded The Natural Grip, but she has also gained recognition for her dedication to fitness and her innovative approach to meeting the needs of athletes like herself.

One notable user of The Natural Grip is CrossFit athlete Danielle Sidell. As a fellow athlete, Danielle understands the importance of hand protection, and she trusts The Natural Grip to enhance her performance and prevent injuries. With Ashley’s expertise and passion driving the brand, The Natural Grip continues to support athletes across the country in their pursuit of excellence.

Ashley Drake - Founder of The Natural Grip

The image above features Ashley Drake, the founder of The Natural Grip.

What Happened To The Natural Grip At Shark Tank Pitch?

In the high-stakes world of Shark Tank, Ashley Drake, the founder of The Natural Grip, made her pitch to secure a deal for her innovative hand protection solution for weightlifting and CrossFit. Let’s take a look at what unfolded during her Shark Tank pitch.

Ashley entered the Tank seeking a $100,000 investment in exchange for a 20% stake in her company, which was valued at an impressive $500,000.

During the pitch, Ashley highlighted the unique features of The Natural Grip and demonstrated its effectiveness. She emphasized the product’s durability and versatility in creating custom grips, providing athletes with enhanced grip during intense workouts.

“The Natural Grip has generated $178,000 in sales in just one year,” Ashley proudly revealed, showcasing the product’s market potential and early success.

One of the Sharks, Robert Herjavec, took a keen interest in The Natural Grip and saw its potential. He decided to make an offer. However, before investing, Robert provided Ashley with valuable advice.

“Differentiate your product from others in the market. Stand out and show why The Natural Grip is the go-to hand protection solution for athletes,” Robert advised, recognizing the importance of carving out a unique position for the product.

By the end of the pitch, Ashley secured a deal with Robert Herjavec, who invested $100,000 for a 20% stake in The Natural Grip. This partnership brought validation and financial support to the company, propelling it forward.

However, as we’ll explore in the next section, The Natural Grip faced challenges down the road, with its ultimate journey taking an unexpected turn.

Shark Tank pitch

What Happened To The Natural Grip After Shark Tank?

After the broadcast aired, Ashley Drake successfully struck a deal with Robert Herjavec and secured the investment she needed. However, despite the initial success, the company went through a period of struggle and ultimately dissolved in 2018.

Ashley Drake, the founder of The Natural Grip, faced the challenges of running a business in a competitive market. Despite her best efforts, the company faced financial difficulties that led to its closure. However, Ashley has moved on to a new chapter in her career.

business dissolution in 2018

Ashley’s entrepreneurial spirit and determination have fueled her ongoing success. She is currently employed as a Supervisor of Industrial Engineering at UPS, where she continues to make an impact in the corporate world.

Although The Natural Grip venture may have come to an end, Ashley’s journey serves as a testament to the resilience and adaptability required in the business world.

Competitors of The Natural Grip

In the market of training products, The Natural Grip faces competition from Rogue Fitness Grips. Rogue Fitness Grips offers a range of hand protection solutions for weightlifting and CrossFit training.

Rogue Fitness Grips is known for its durable and versatile grip enhancement products, designed to provide athletes with the support they need during intense workouts. Similar to The Natural Grip, Rogue Fitness Grips aims to improve performance and prevent injuries by offering reliable hand protection.

While The Natural Grip focuses on reusable tape grips, Rogue Fitness Grips offers a variety of grip options, including gloves, leather grips, and wrist wraps. This allows athletes to choose the hand protection solution that best suits their individual needs and preferences.

To help you better understand the key differences between The Natural Grip and Rogue Fitness Grips, here is a detailed comparison table:

FeaturesThe Natural GripRogue Fitness Grips
DurabilityExcellentSuperior
VersatilityHighHigh
Grip EnhancementYesYes
Product OptionsTape gripsGloves, leather grips, wrist wraps

As you can see, both The Natural Grip and Rogue Fitness Grips offer durable and versatile hand protection solutions with grip enhancement features. The key difference lies in the product options provided by each brand.

Whether you prefer the reusable tape grip design of The Natural Grip or the variety of options offered by Rogue Fitness Grips, both brands strive to meet the needs of athletes seeking reliable hand protection during their training sessions.

Natural Grip competitors

Net Worth of The Natural Grip

During the Shark Tank pitch, The Natural Grip was valued at $500,000. However, as the company went out of business in 2018, its current net worth is unavailable.

Valuation Details

When Ashley Drake appeared on Shark Tank seeking investment for her hand protection solution, The Natural Grip, the company had a valuation of $500,000. Ashley’s pitch showcased the product’s features and its effectiveness, leading to interest from the sharks.

Natural Grip net worth

Company Dissolution

Despite the initial success and investment from Robert Herjavec, The Natural Grip faced challenges and eventually went out of business in 2018. The specific factors that contributed to the company’s dissolution are currently unknown.

Current Status

Since its closure, information about The Natural Grip’s current net worth or any potential revival is unconfirmed. Ashley Drake, the founder, has transitioned to a new professional role. As a Supervisor of Industrial Engineering at UPS, she continues to leverage her skills in a different industry.

The Natural Grip Updates

The Natural Grip continues to provide a reliable and innovative solution for hand protection during high-intensity workouts. Designed to meet the demands of weightlifting and CrossFit training, this reusable tape grip offers durability, versatility, and a superior grip enhancement. But the benefits don’t stop there.

Improving Hand-Eye Coordination

In addition to its hand protection qualities, The Natural Grip can also be used to improve hand-eye coordination in children. The tape grip solution allows for precise movements and a better grip, enhancing motor skills and coordination.

The Natural Grip not only safeguards your hands but also facilitates the development of essential motor skills, making it an excellent choice for children looking to improve their hand-eye coordination.

Whether you’re an athlete looking for a tape grip solution or a parent seeking ways to enhance your child’s motor skills, The Natural Grip is the ideal choice.

Purchase Options

The Natural Grip is readily available for purchase on both Amazon and the company’s website, providing convenient access to this exceptional hand protection solution. Visit Amazon or the official company website to explore different sizes and place your order today.

Natural Grip tape grip solution

Take a step towards elevating your workout experience and protecting your hands with The Natural Grip.

The Natural Grip FAQs

Have questions about The Natural Grip? We’ve got you covered. Check out our frequently asked questions below to find answers to common inquiries about our hand protection solution.

What is The Natural Grip?

The Natural Grip is a reusable hand protection solution designed for weightlifting and CrossFit training. It provides a reliable grip, improving your performance during intense workouts. Our product is known for its durability and versatility, offering an effective way to enhance your grip while ensuring your hands are protected.

How does The Natural Grip work?

The Natural Grip is a tape grip that can be easily applied and removed. It is available in 14 different sizes to ensure a perfect fit for your hand. The tape can also be stored in the freezer, which increases its lifespan. By using The Natural Grip, you can create the desired grip that best suits your training needs.

What was The Natural Grip’s Shark Tank valuation?

During our appearance on Shark Tank, The Natural Grip was valued at $500,000. We pitched our product to the Sharks, seeking a $100,000 investment for a 20% stake in our company.

What is the current business status of The Natural Grip?

Unfortunately, The Natural Grip went out of business in 2018. However, we are proud of the success we achieved during our time in the market and the impact we made on the fitness community.

What is the founder’s current employment?

Ashley Drake, the founder of The Natural Grip, is currently employed as a Supervisor of Industrial Engineering at UPS. While The Natural Grip may not be in operation, Ashley continues to contribute her expertise in a different professional role.

Natural Grip FAQs

Can I still purchase The Natural Grip?

Unfortunately, The Natural Grip is no longer available for purchase, as the company went out of business in 2018. We appreciate the support from our customers during our time in operation, and we apologize for any inconvenience caused by our current status.

Are there any similar products to The Natural Grip?

While The Natural Grip was a unique hand protection solution, there are other products on the market that provide similar benefits. One notable competitor is Rogue Fitness Grips.

Is there a warranty or a return policy for The Natural Grip?

Since The Natural Grip is no longer in operation, we are unable to offer warranty or return services. We apologize for any inconvenience this may cause and thank you for your understanding.

Second Source: What Happened To The Natural Grip After Shark Tank?

After appearing on Shark Tank, The Natural Grip experienced a remarkable success, with a significant boost in sales and expanded distribution channels. The exposure and endorsement from the show helped the company gain traction in the market and attract a wider customer base. The partnership with Robert Herjavec further added to the brand’s credibility and visibility.

The increased sales and positive reception of The Natural Grip seemed promising, indicating a prosperous future for the company. However, despite these initial successes, the company faced unexpected financial challenges that eventually led to bankruptcy. The exact reasons for the financial downfall remain undisclosed, but it is believed that external market factors and internal difficulties may have played a role in the company’s unfortunate outcome.

Despite the bankruptcy, The Natural Grip has shown signs of resilience and is slowly rebounding. The brand is building its presence again, exploring opportunities for product expansion and increasing distribution to reach a broader audience. This rebound demonstrates the dedication and determination of the team behind The Natural Grip, as well as the enduring appeal of their innovative hand protection solution.

Product Expansion and Increased Distribution

“The Natural Grip is committed to reviving its brand and delivering high-quality hand protection solutions to fitness enthusiasts worldwide. We believe in the potential of our product and are actively exploring opportunities for expansion and increased distribution.”

The Natural Grip aims to expand its product line to cater to a wider range of activities and offer enhanced features that meet the evolving needs of its customers. With a focus on durability, protection, and performance enhancement, the brand seeks to solidify its position in the market as a leading provider of hand protection solutions.

Additionally, The Natural Grip is actively seeking partnerships with fitness retailers and exploring online platforms to increase its distribution channels. By leveraging these channels, the brand aims to make its products easily accessible to athletes and fitness enthusiasts worldwide.

Through a combination of product expansion, increased distribution, and strategic partnerships, The Natural Grip is striving to rebuild its reputation and regain its position as a prominent player in the hand protection market. While the future success of the brand remains uncertain, its commitment to innovation and perseverance augurs well for its continued growth.

Third Source: The Natural Grip and Ashley Drake’s Journey

Ashley Drake, the mastermind behind The Natural Grip, embarked on a remarkable journey to address the issue of hand injuries during intense workout sessions. With a passion for fitness and a deep understanding of the challenges athletes face, she developed a groundbreaking fitness product that gained immense popularity in the fitness community.

The Natural Grip stands out with its unique design, offering optimal durability, protection, and performance enhancement. Designed to provide a secure grip during weightlifting and CrossFit exercises, this innovative product quickly caught the attention of fitness enthusiasts seeking a reliable hand protection solution.

Although The Natural Grip’s journey took a detour after appearing on Shark Tank and the company eventually went out of business, it showcased the tremendous market potential for Ashley’s invention. The demand for a durable and functional hand protection solution remains evident, and Ashley’s dedication to addressing this need is a testament to her innovative spirit.

Despite the challenges faced by The Natural Grip, Ashley Drake’s journey represents the entrepreneurial spirit and determination required to bring a groundbreaking concept to fruition. Her passion for fitness and commitment to providing athletes with a top-notch workout experience continue to inspire others in the industry.

FAQ

What is the purpose of The Natural Grip?

The Natural Grip is a custom-made solution for hand protection during high-intensity workouts, such as weightlifting and CrossFit training. It can also be used to improve hand-eye coordination in children.

What are the features of The Natural Grip?

The Natural Grip is a reusable tape grip or glove that is available in 14 sizes. It offers durability and versatility in creating desired grips and provides enhanced grip during workouts. The tape can also be stored in the freezer to prolong its lifespan.

Who is the founder of The Natural Grip?

The Natural Grip was founded by Ashley Drake, based in Louisville, KY. Ashley created the product in June 2013 to address the need for hand protection during workouts. CrossFit athlete Danielle Sidell also uses The Natural Grip.

What happened to The Natural Grip at the Shark Tank pitch?

During the Shark Tank pitch, Ashley sought a 0,000 investment for a 20% stake in her company, which was valued at 0,000. She showcased the product’s features and demonstrated its effectiveness. Ashley revealed that the company had made 8,000 in sales in one year. Robert Herjavec ultimately invested 5,000 for a 25% stake and advised Ashley to differentiate the product from others in the market.

What happened to The Natural Grip after Shark Tank?

After appearing on Shark Tank, The Natural Grip experienced a significant boost in sales and expanded its distribution channels. However, the company faced financial challenges and eventually went out of business in 2018. Ashley Drake is currently employed as a Supervisor of Industrial Engineering at UPS.

Who are the competitors of The Natural Grip?

Rogue Fitness Grips is a competitor of The Natural Grip in the market of training products.

What is the net worth of The Natural Grip?

The Natural Grip was valued at 0,000 during the Shark Tank pitch, but its current net worth is unavailable as the company went out of business in 2018.

What are the updates regarding The Natural Grip?

The Natural Grip is now available for purchase on Amazon and the company’s website. It continues to offer its tape grip solution for hand protection and grip enhancement during workouts.

What are some frequently asked questions about The Natural Grip?

Common questions about The Natural Grip include its purpose, features, Shark Tank valuation, business status, and the founder’s current employment.

What happened to The Natural Grip after Shark Tank according to a second source?

After appearing on Shark Tank, The Natural Grip experienced a significant boost in sales and expanded its distribution channels. However, the company faced financial challenges and eventually went out of business. The brand has rebounded to some extent, but its future success remains uncertain. The partnership with Robert Herjavec and product expansion contributed to the brand’s increased sales and distribution.

What is the journey of The Natural Grip and Ashley Drake according to a third source?

Ashley Drake developed The Natural Grip to solve the problem of hand injuries during workouts. The product gained popularity in the fitness community and received an investment on Shark Tank. Though the company went out of business, it showcased the potential of Ashley’s innovative design and market demand for hand protection solutions. The unique design, durability, and performance enhancement offered by The Natural Grip highlighted its market potential.

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